1.3 million Americans went to Mexico for care. Here’s why oral health professionals should be paying attention.
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November Sunstar Winner Announced
Congratulations to the November winner of the Sunstar eBrief, Kim Kolassa, RDH, BS. A dental hygienist for more than 30 years,…
Independent Dental Practice Act Draws a Line in the Sand Against Corporate…
As private equity and insurer-backed DSOs expand their reach, a new model bill offers states a roadmap to curb corporate control of…
How Saliva Is Reshaping the Future of Diagnostics
Exploding research on salivary biomarkers and the oral microbiome is redefining the mouth as a powerful gateway to whole-body…
Washington Dental Hygienists Change the Legislative Conversation
How dental hygienists stopped a major policy shift in Washington
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Real, Lasting Change Happens on the Patient’s Terms
True behavior change doesn’t happen because we tell patients what to do, but rather it happens when they discover their own reasons to change. By shifting from one-way education to patient-centered communication, dental hygienists can…
CMS Rule Cements the Importance of Oral and Systemic Health Integration
A new Centers for Medicare & Medicaid Services policy marks a major step toward integrating dentistry and medicine. By adding oral health to its physician quality improvement activities, CMS is encouraging medical professionals to…
Maximizing Your Dental Practice’s Reach: Expert Tips for Effective Digital Advertising
Define Your Goals Clearly
Before launching any digital ad campaign, it’s crucial to set clear, actionable goals:
Increase Appointments: If your primary goal is to boost patient bookings, focus on ads that highlight your services and…
The Top 3 Reasons Your Website May Not Be Helping You to Grow Your Dental Practice
1. Poor Patient Experience (UX)
Patient experience is critical to the success of your website. If your dental website is difficult to navigate, slow to load, or not mobile-friendly, potential patients are likely to leave and seek services…
Exercise and Omega-3s Pose a Powerful Threat Against Apical Periodontitis
New research shows that moderate physical exercise, especially when combined with omega-3 supplementation, can reduce inflammation, bone loss, and bacterial spread in apical periodontitis. The findings highlight a promising preventive and…
The Best Digital Marketing Strategies for Growing a Dental Practice
SEO, website design, and social media are essential for attracting new patients and maintaining a strong online presence.
Content marketing and reputation management help build trust, engage patients, and enhance brand credibility.…
FDA Tightens Rules on Fluoride Supplements for Children
The United States Food and Drug Administration has announced plans to restrict unapproved ingestible fluoride prescription products for children, citing safety concerns. The move raises new questions about access to preventive care in areas…
Why Every Dental Practice Needs a Strong Online Presence
Strengthening your dental practice’s SEO ensures it ranks higher in local searches, making it easier for potential patients to find you and book appointments online.
Offering user-friendly online features like scheduling, payment,…
Government Shutdown Puts Dental Education and Grants in Limbo
The federal government shutdown could disrupt key United States Department of Education functions that affect dental programs and students. While student aid and loan payments will continue, the furlough of nearly 90% of department…
How SEO Can Help Dentists Attract More Local Patients
Local SEO helps dentists appear in the right searches, making it easier for patients to find trusted dental care within their community.
Content, reviews, and optimized listings build authority, trust, and visibility, leading to…
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